Pure Pure
NEW! Pure Pure - Organic Wool and Tencel Plush Kids Coat
NEW! Pure Pure - Organic Wool and Tencel Plush Kids Coat
Low stock: 1 left
Couldn't load pickup availability
Pure Pure's Plush Kids Coat is so adorable; stylishly fluffy and warm, your precious little one will never want to take it off. Let this beautiful jacket replace any thoughts of poly fleece, and relish in the warmth of natural materials.
- 85% Organic Wool, 15% Tencel (made responsibly from wood pulp)
- Thermoregulating for cozy comfort
- Dirt resistant for less need of washing
- Sheds light moisture and snow
- Cozy warm for cool to cold days
- Boiled wool front pocket
- Beautiful Wood Buttons
- Organic cotton cuffs
- Organic cotton lining in the body and hood of the jacket
- Such an adorable design!
We love this jacket so much! It's simply the squishiest, fluff of love adorable.
**A customer favorite! - this year with a inner lining that matches more closely the color of the jacket outer. The jacket you will receive is the one with the beige/grey-ish lining (not the brown lining).**
Materials
Materials
GOTS certified
85% Organic Merino Wool
15% Tencel - made responsibly in a closed loop system from sustainable wood pulp.
The wool comes from Patagonia/Argentina
Tencel from Europe
Made in Germany
Brand Info
Brand Info
From PURE PURE:
Pure naturalness plus pure quality equals PURE PURE – caps, hats, children’s clothing and more.
Because it is pure pleasure to combine fashion and environmental awareness with a desire for fresh design.
For us, nature is more than just a word.
Respectful treatment of nature and people is our passion. The GOTS-certification proves that we reach for the most ambitious goals in terms of ecology, sustainability and fairness.
Sustainability, transparency and fairness are our hallmarks. Since 2013, we have been the first GOTS-certified hat manufacturer. We are proud to meet these strict ecological and social standards from the production of our raw materials to the conditions throughout the entire manufacturing chain.
Organic – Whether rugged or extra fine qualities: natural materials simply feel good.
And we are convinced that the use of renewable materials is the best way to fulfill our responsibility towards our environment.
Size Guide
Size Guide
European sizes are based on height in cm. As a general rule of thumb - choose your size based on how tall your little one is.
We feel this jacket it true to size with room to grow - a design for longevity.
For example:
12-24 months - 86/92cm = 33/36 inches tall
3-4 years 98/104cm = 38/41 inches tall
5-6 year 110/116cm = 43/45.5 inches tall
Care Instructions
Care Instructions
Hand wash with care using a baby safe wool shampoo.
You may also wash these on your wool wash setting on your wash machine, but please use care - as every machine is different! (Make sure you wash and rinse water temps will be the same! - when in doubt use cold).
Luckily these need minimal washing do to their natural resistance to dirt and smells.
Check out our Disana wool wash!
Does not need to be washed before wear.
To Hand Wash:
- Add cool to cold water to a sink or tub
- Add wool wash and swirl into water
- Add item and lightly swish through the water, and twirl it around, pressing the item into the basin and out again.
- If there are spots - you can use the ox-gall wool stain remover made by Disana for easy cleaning. You can also very gently add soap to those special area and lightly rub it in.
- After a satisfactory washing, rinse it out with water that is the same water temp as your wash water (please don't shock your woolies with big temp changes!)
- Roll in a bath towel, step on the bath towel and lay flat to dry.
Share







It's amazing! I love it and it keeps my son really warm in cold weather. He looks so cute in it and I love knowing it's healthy for him to wear.
This coat is amazing! I love the quality and my son stays super warm outside in the cold weather. I'm so satisfied with every single aspect of this coat. Thank you for making quality clothing for kids!!!
This wool fleece is so full and squishy my girl looks like a cute little sheep wearing it. It is definitely keeping her warm and dry during snow play and 20 degree temps. The lining is soft against the skin, and the fleece is so plush. And it is so cute on, I’m obsessed 😍
-
Free Shipping Over $150
-
Limited Quantities Available
With a focus on sustainability, we thoughtfully bring you a selection of beautiful, high-quality and thoroughly vetted offerings to you and your family. Our inventory rotates often, so if something speaks to you, don’t wait to make it yours! If the size or color you’re looking for is out of stock - just reach out — we’re happy to see if we can get it in for you!